The holistic admissions process can be confusing to both college-bound students and their parents, but identifying what college admissions officers are looking for in students’ applications can actually be pretty simple.

In recent years, even as undergraduate enrollment numbers have plateaued, students enrolling in STEM (science, technology, engineering, and mathematics) majors have continued to grow rapidly. Admission rates into selective institutions are plummeting and the competition for STEM students at our nation’s top institutions is becoming increasingly competitive, so what exactly can make a great student stand out among the thousands of other good applicants to STEM programs?

Whether you’re still adjusting to your first year of high school or you’re a college-bound junior ready to hit the ground running, it’s important to set academic and college prep goals for the fall as soon as school starts back up. Goals help keep you on track with your college prep, but they also help you learn more about who you are, what you’re interested in, and how you can better pursue those interests. During a particularly busy or stressful time, goals can help you stay motivated.

Making the jump from high school to college can be exciting, but also overwhelming for some students. With college life comes more independence, but also significantly more responsibilities than students may be used to at home. It’s easy to have a smooth college transition, however, if students keep these simple tips in mind.

If you’re an international student applying to U.S. universities, it’s important to visit, if possible, and ensure that you’re making the most of your time on campus. There’s a lot that international students need to be mindful of when planning visits to U.S. universities — both before and during campus visits.

When applying to college, the goal of most students is to “stand out.” They want to know what they can do to differentiate themselves from the thousands of other applicants they are competing against to win a spot at their top-choice college. Some students think a stellar essay will separate them from the pack. While others think a lengthy activity list, or an outstanding teacher recommendation, will tip the scales in their favor. While these are all important elements of college applications, one of the best ways to stand out when applying to college is to show how you’ve made an impact with your interests inside — and outside — of the classroom.

Whether you’re working with your school-based college counselor, an independent college admissions consultant, or both during your college admissions journey, there’s one thing that you can’t afford to do, and that’s miss opportunities to tap the knowledge and resources of the staff and teachers at your school.

Families preparing for the college admissions process hear a lot about the ROI of a college degree. Which school gives you the most return on your investment? Which major will pay off the most immediately after graduation and the years after? What many families forget to consider, however, is why college matters outside of the measurable metrics. While earning more income after graduation is one major reason to attend college, students also want to further explore their interests, discover more about themselves, and enhance their lives.

Now that you’ve finalized your balanced college list, it’s time to evaluate your application strategy — deciding when and how you will apply. Given the hyper-competitive landscape, it’s more important than ever for college-bound high school seniors to consider how their application strategy will impact their chances of admission at their dream schools.

Every child is unique — even if you have twins and sextuplets! As the fall provides you with an opportunity to reflect on how much your children have grown and developed into young adults, you may be dealing with the dynamic of sibling rivalry. We hope the following provides a quick guide to help you manage your role as parent when your children apply to college.